by Joy Maitland | Feb 10, 2025 | Board Members, Board Trustees, CEO, CFO, COO, CIO, Heads of Divisions, Leadership Development, Managing Directors, News & Articles, Non-Executive Board Members, Senior Managers
In a world where technology is advancing rapidly, leaders must decide: Will they lead or follow? Artificial intelligence (AI) is reshaping industries and competition. The latest investments by tech giants show the need for businesses to embrace innovation. But innovation is not just for executives or research teams. It can come from anyone in an organisation.
The AI Investment Race: A Lesson in Leadership
Amazon is the latest company to reaffirm its commitment to AI. CEO Andy Jassy announced that Amazon’s £26.3 billion capital expenditure last quarter is a good estimate for 2025. Most of that funding will go towards AI infrastructure for Amazon Web Services (AWS). Jassy believes AI will transform applications, making it as fundamental as computing, storage, and databases.
Amazon is not alone. Microsoft plans to invest £80 billion in AI data centres in 2025. Meta will spend up to £65 billion, mainly on AI research and development. Alphabet, Google’s parent company, will invest £75 billion, exceeding expectations. OpenAI has also outlined a £500 billion infrastructure project to push AI forward.
Challenging the Norm: Innovation from Unexpected Places
Despite these massive investments, recent events show that leadership in AI is not just about spending large sums. A Chinese startup, DeepSeek, recently claimed to have developed a competitive AI model for just £5.6 million. While some industry leaders question this, it highlights an important fact: innovation is not limited to tech giants. Smaller, agile organisations can challenge the status quo and think differently.
This is a reminder for business leaders in all sectors. The next big breakthrough could come from a mid-level manager spotting an opportunity. It could be a frontline employee identifying inefficiencies. It could be a team rethinking old ways of working. Companies that create an environment where employees at all levels can contribute ideas will be the ones that lead.
What Does This Mean for Your Business?
The AI revolution is not just for Silicon Valley. It is a strategic priority for businesses everywhere. The real question is not whether to invest in AI, but how to use it effectively. More than financial commitment, it requires strong leadership, openness to ideas, and a readiness to embrace change.
Leaders should consider:
- Do we encourage employees to contribute innovative ideas?
- Are we agile enough to adapt to new opportunities?
- Are we actively exploring AI applications in our industry?
- Are we willing to challenge old ways of doing business?
Final Thoughts: Lead, Don’t Follow
History shows that leaders in innovation are not always those with the biggest budgets. They are the ones with the boldest vision. While Amazon, Microsoft, Meta, and Google are investing heavily, real game-changers may come from unexpected places. Leadership is about setting trends, not following them.
At Inemmo, we work with middle to senior leaders worldwide, helping them navigate change. Whether in technology, finance, healthcare, or another field, the key question remains: Are you leading the way, or waiting for others? The future belongs to those willing to innovate. Will that be you?
Sources
by Joy Maitland | Jan 20, 2025 | Board Members, Board Trustees, CEO, CFO, COO, CIO, Heads of Divisions, Human Resources (HR), Leadership Development, Middle Managers, Non-Executive Board Members
Achieving sustainable profitability remains the ultimate goal for leaders across industries. However, translating this ambition into consistent growth can be challenging. Research consistently shows that only a small fraction of companies manage to sustain above-GDP growth over extended periods.
While many leaders believe they have adopted a growth-oriented mindset, recent findings reveal a disconnect between aspirations and the actions required to drive tangible results. According to a recent McKinsey report, only one in ten companies maintain above-market growth for more than three decades. A survey of over 500 executives highlights gaps in time spent on long-term growth, resource allocation, and confidence in talent strategies—key barriers to achieving sustained success.
Key Insights from Inemmo’s Leadership Expertise, Supported by Research:
Time Allocation for Long-Term Growth: Leaders often spend insufficient time on long-term strategies, focusing instead on short-term results. McKinsey reports that only 29% of leaders dedicate at least 30% of their time to long-term initiatives. In contrast, high-growth organisations prioritise these strategies.
Resource Allocation: Organisations that continue to invest in growth during volatile periods significantly outperform competitors. McKinsey’s findings show that companies prioritising long-term initiatives often generate higher revenues, even amid economic turbulence.
Talent and Technology Gaps: High-performing organisations close the talent gap by investing in recruitment, upskilling, and aligning their workforce with strategic goals. However, fewer than 8% of surveyed executives expressed confidence in their organisation’s talent planning, underscoring an urgent need for improvement.
Five Strategies to Cultivate a Growth Mindset:
1. Prioritise Long-Term Vision
At Inemmo, we emphasise the importance of balancing short-term performance with long-term planning. Leaders must allocate time and resources to exploring innovative solutions that fuel sustainable growth. McKinsey highlights that leaders who align their actions with ambitious, long-term goals often outperform their peers.
Inemmo’s recommendation: Schedule quarterly growth strategy reviews that involve cross-functional teams. Use these sessions to assess progress, identify emerging opportunities, and make bold yet informed decisions.
2. Act Boldly on Growth Opportunities
Embracing boldness means being willing to innovate, even in uncertain times. McKinsey’s research shows that 83% of outperforming leaders encourage experimentation and are willing to take calculated risks, yet only 47% act decisively during periods of volatility. At Inemmo, we help leaders move from caution to action, enabling their teams to test new ideas quickly and respond to market changes effectively.
Inemmo’s recommendation: Establish a rapid ideation and prototyping process to encourage teams to experiment with growth ideas. Highlight and reward initiatives that challenge conventional thinking.
3. Engage Deeply with Your Customers
Companies that prioritise the customer experience consistently outperform their peers in revenue growth. According to McKinsey, 63% of leaders cite customer feedback as a key source of growth ideas, yet only 15% incorporate it into decision-making. At Inemmo, we help leaders ensure customer insights are central to their strategies, translating feedback into real value.
Inemmo’s recommendation: Use qualitative and quantitative methods—such as interviews, surveys, and data analytics—to gather actionable customer insights. Implement feedback loops to adapt strategies in real-time.
4. Build High-Performing, Growth-Focused Teams
Talent is the foundation of growth. McKinsey highlights a significant disconnect between recognising the importance of talent and taking credible steps to secure it, with 69% of leaders identifying capability gaps in their organisations. Inemmo works with leaders to bridge these gaps by identifying high-potential employees, nurturing their development, and aligning teams with growth objectives.
Inemmo’s recommendation: Create customised development plans for key talent, focusing on equipping them with skills to drive growth. Use mentoring programmes to transfer knowledge and strengthen team capabilities.
5. Execute Plans with Precision
While growth often requires bold decisions, successful execution depends on precision and clarity. McKinsey’s research shows that leaders of high-growth companies consistently monitor the performance of their initiatives while leveraging technology to streamline execution. At Inemmo, we support leaders in creating robust implementation frameworks that ensure every initiative is properly resourced and executed efficiently.
Inemmo’s recommendation: Define measurable outcomes for each growth initiative and monitor them closely. Use project management tools to track progress and maintain accountability across teams.
Achieving sustainable growth requires leaders to bridge the gap between ambition and action. By adopting Inemmo’s tailored strategies—prioritising vision, acting boldly, listening to customers, building high-performing teams, and executing with precision—leaders can position their organisations for long-term success. Supported by McKinsey’s research, these approaches not only enhance agility but also ensure resilience in navigating complex business landscapes.
For more insight contact us
by Joy Maitland | Mar 9, 2024 | Leadership Development
Leadership Development, inemmo
People have often asked me why my Leadership Development and Executive Coaching Consultancy is called “Inemmo” – and we’ll get to that in a few moments, I promise. For me, though, a more interesting (and, as you’ll see, inter-related) question is: why are individuals so reticent to talk themselves up when they turn to the subject of what they spend most of their time doing… namely, working?
It’s a question that has fascinated me for some time – as have the long-term effects of that reticence.
(more…)
by Joy Maitland | Nov 6, 2023 | Emerging Leaders, Human Resources (HR), Junior Managers, Leadership Development, Middle Managers, Women Leaders
Resilience, often defined as the ability to bounce back from adversity, is a quality inherent in us all. The power of resilience is intricately woven into our lives, molded by a complex interplay of genetics, personal history, environmental factors, and current situations. Our ability to harness resilience is a result of this intricate blend of elements shaping our experiences. Recent studies highlight personal connections as critical for resilience, forming the foundation to overcome challenges effectively. These findings illuminate the significant role our close bonds play in bolstering our ability to navigate adversity.
Engines of Social Mobility
Young individuals, especially from marginalized backgrounds, face barriers threatening their education and careers. Overcoming requires determination and targeted support for a brighter future. The promise of meritocratic education, wherein schools are hailed as engines of social mobility, often falls short when structural disadvantages persist. In countries like the UK and USA, minority students, especially Black students, face disproportionate punishments such as suspensions and expulsions, hindering their progress. Furthermore, biases, both conscious and unconscious, perpetuate inequalities, limiting the potential of marginalised populations.
A Beacon of Hope
However, amidst these challenges, a beacon of hope emerges in the form of innovative programmes like inemmo’s ‘Levelling-Up’ initiative. This programme recognises the multifaceted nature of resilience and addresses the unique needs of young people through personalised coaching and mentoring. By focusing on five key areas – parental influence, cultural identity, teacher impact, workplace environment, and coaching and mentoring – the Levelling-Up programme provides a holistic approach to building resilience.
Tailored Coaching Contract
Central to the programme’s success is the implementation of a tailored coaching contract for each participant. By understanding and addressing the specific needs and challenges faced by each individual, the programme creates a supportive environment where self-efficacy and confidence can flourish. Drawing from psychological approaches like Cognitive Behavioural Therapy (CBT) and the ‘Sedona Method,’ participants are guided to examine their beliefs, needs, and desires, empowering them to challenge self-limiting thoughts and explore their true potential.
The Global Pandemic and Mental Health
In the backdrop of the global pandemic, which has exacerbated mental health issues among young people, the Levelling-Up programme stands as a testament to the transformative power of resilience. Surveys conducted by reputable organisations such as Place2Be and the National Association of Head Teachers, underline the urgency of addressing mental health problems, including low self-esteem and depression, among students. The programme’s effectiveness is not only measured in statistical data but also in the heartfelt testimonials of its participants.
Impact of the Levelling-Up initiative
The impact of the Levelling-Up initiative transcends mere numbers; it weaves success stories that inspire and uplift. Participants, once burdened by self-doubt and societal biases, emerge as confident, resilient individuals ready to navigate the challenges of the world. Their journeys reflect the essence of resilience in action, demonstrating that with the right support, young people can overcome even the most formidable barriers.
One participant attests, “Without this coaching, I don’t think I would be where I am today. The structure, personalisation, and delivery pushed me to my limits, helping me uncover my true potential.” Another shares, “It has been life-changing – what happens when you have the courage to take your place in this world, and the programme helped me see that.”
The Levelling-Up programme not only equips young individuals with essential skills but also fosters a sense of pride and accomplishment. As one participant eloquently puts it, “I am now very proud of myself and all I have achieved.” These sentiments echo the sentiment that resilience is not just about bouncing back; it’s about soaring above, transcending limitations, and embracing one’s full potential.
The Power to Transform Lives
Resilience, when nurtured through meaningful connections and personalised support, has the power to transform lives. The Levelling-Up programme stands as a beacon of hope, illuminating the path for young people to overcome barriers, dream big, and carve out their pathways to success. As we celebrate the triumphs of these resilient individuals, let us recognise the profound impact of tailored support systems and continue to champion initiatives that empower the next generation to face adversity with courage and determination.
Authored by Atiya Sheikh and Joy Maitland (Business Psychologists and Directors at Inemmo)
Inemmo – Coaching to Inspire, Empower and Motivate.
by Joy Maitland | Oct 4, 2023 | Women Leaders
Black History Month in the UK is a time of profound significance, a moment when we collectively acknowledge and celebrate the invaluable contributions of black people to British society. This year, Black History Month 2023 takes on added importance as it revolves around the theme ‘Saluting Our Sisters.’ This theme aims to spotlight the often overlooked but important role that black women have played in shaping history, inspiring change, and building communities. From literature and music to politics and social care, black women have made indelible marks across various fields, enriching the cultural tapestry of the world.
Music: Shirley Bassey, Estelle, Emeli Sandé and Lianne La Havas
The UK has been blessed with musical talents like Shirley Bassey whose iconic voice has graced the world with timeless classics. Her powerful performances, including the James Bond theme songs, have earned her global recognition. In contemporary music, Estelle stands tall, blending soul, R&B, and reggae influences to create music that resonates with audiences worldwide. Emeli Sandé, with her soulful voice and heartfelt lyrics, has become a household name in the UK music scene. Her powerful ballads and uplifting anthems have earned her critical acclaim and numerous awards, making her a role model for aspiring musicians. Lianne La Havas, a talented singer-songwriter and guitarist, has captured audiences with her unique blend of folk, soul, and R&B. Her artistry and musical innovation have garnered international recognition, proving the depth of talent within the UK’s black female musical community.
Fashion: Naomi Campbell, Grace Wales Bonner, Pat McGrath and Adwoa Aboah
In the world of fashion, Naomi Campbell’s influence transcends the runway. As a supermodel and activist, she has broken barriers and paved the way for countless black models. Grace Wales Bonner, a rising star in the fashion industry, challenges conventional norms with her gender-fluid designs, redefining the boundaries of contemporary fashion. Pat McGrath, often referred to as the “most influential makeup artist in the world,” has revolutionised the beauty industry with her creativity and innovation. Her work as a makeup artist and entrepreneur has redefined standards of beauty and inspired countless individuals. Adwoa Aboah, a British fashion model and activist, has not only graced the covers of renowned magazines but has also used her platform to advocate for mental health awareness and challenge traditional beauty norms, making her a powerful voice in the fashion industry.
Literature: Andrea Levy, Zadie Smith, Bernardine Evaristo and Malorie Blackman
In the realm of literature, black British women have gifted the world with powerful narratives and insightful stories. Andrea Levy, the celebrated British author, left an indelible legacy through her novels, particularly “Small Island,” which explores the lives of Jamaican immigrants in post-World War II Britain. Her work delves deep into themes of identity, race, and belonging, sparking essential conversations about the immigrant experience in the UK. Similarly, Zadie Smith, with her acclaimed works such as “White Teeth,” captivates readers with her unique voice, addressing themes of multiculturalism and social dynamics in modern Britain. Bernardine Evaristo, a celebrated author, is known for her innovative narrative styles and insightful exploration of race, gender, and identity. Her novel “Girl, Woman, Other” not only won the Booker Prize but also became a cornerstone of contemporary British literature, challenging conventions and broadening perspectives. In the contemporary literary landscape, Malorie Blackman stands out as a prolific author of young adult fiction. Through her best-selling series like “Noughts & Crosses,” she tackles issues of race and prejudice, sparking essential conversations among young readers.
Sport: Dina Asher-Smith, Nicola Adams and Denise Lewis
Black women athletes have showcased unparalleled skill and determination, inspiring generations. Dina Asher-Smith, an Olympic gold medallist, continues to break records in track and field, becoming a beacon of hope for aspiring athletes. Nicola Adams, a trailblazer in boxing, made history as the first openly LGBT person to win an Olympic boxing gold medal, championing both diversity and inclusion in sports. Denise Lewis, a former heptathlon champion, not only excelled in athletics but also became a prominent sports commentator and advocate for youth sports development.
Politics and Activism: Diane Abbott, Baroness Doreen Lawrence, and Dawn Butler
In the realm of politics, Diane Abbott made history by becoming the first black woman elected to the House of Commons. Her advocacy for social justice and racial equality has left an enduring impact on British politics. Baroness Doreen Lawrence, a tireless campaigner for justice, founded the Stephen Lawrence Charitable Trust, working to empower young people and promote community cohesion. Dawn Butler, a prominent black politician, has been a Member of Parliament and has passionately championed issues related to social justice, equality, and diversity. Her unwavering dedication to creating positive change has made her a respected and influential figure in British politics, inspiring future generations to engage actively in the political arena.
Science and Technology: Maggie Aderin-Pocock and Anne-Marie Imafidon
In the fields of science and technology, black women have made significant strides. Maggie Aderin-Pocock, a renowned space scientist and science communicator, has inspired audiences with her passion for astronomy and space exploration. As a co-presenter of the BBC’s “The Sky at Night,” she has made complex scientific concepts accessible to the public. Anne-Marie Imafidon, a prodigy in mathematics and computing, co-founded Stemettes, an organisation aimed at inspiring the next generation of women in STEM fields. Her pioneering work encourages young girls to pursue careers in science, technology, engineering, and mathematics.
Celebrating Black History Month
As we celebrate Black History Month 2023 under the theme ‘Saluting Our Sisters,’ it is important to recognise the remarkable contributions of black women throughout history. Their resilience, creativity, and leadership have shaped the cultural, social, and political landscape of the United Kingdom. By acknowledging and honouring the achievements of black women, we not only celebrate their individual triumphs but also highlight the collective strength and diversity that enrich our society.
This October, let us stand united in appreciation, gratitude, and celebration of the invaluable legacy left by these pioneering black sisters, and let their stories inspire future generations to continue the pursuit of excellence and equality for all.
Until next time…
Best of the Best
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